How We Became the Best Media Buyer for Print and Online - Novus

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A Trusted Innovator

With our founding in 1987 as a small company with an entrepreneurial spirit, Novus launched a media buying model that revolutionized the industry.

The result:

Advertisers using newspapers and magazines to reach their target customers in a new and more effective way.
Continued innovation fueled our rapid growth in the 1990s, producing a level of success that caught the eye of one of the world's largest media holding companies. Now as part of Omnicom Group, Novus offers you the marketing depth of a global organization backed by the service and creativity that comes from having a strong independent streak.

The result:

The ability to bring our clients unprecedented reach and power.
Embracing the new reality of consumers moving seamlessly between digital and print media, today’s Novus takes a "media-agnostic" view, giving its clients the people, products, processes and technologies to reach Trusted Content Consumers wherever they are.

The result:

Consistent campaign successes that transcend shifts in the sometimes-volatile media landscape.